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Media sales agents also called advertising sales representatives, sell advertising space to businesses and individuals. They contact potential clients, make sales presentations, and maintain client accounts.

  • To locate and contact potential clients to offer their firm’s advertising services
  • To explain to clients how specific types of advertising will help promote their products or services in the most effective way
  • To provide clients with estimates of the costs of advertising products or services
  • To process all correspondence and paperwork related to accounts
  • To prepare and deliver sales presentations to new and existing clients
  • To inform clients of available options for advertising art, formats, or features and provide samples of previous work for other clients
  • To deliver advertising or illustration proofs to clients for approval
  • To prepare promotional plans, sales literature, media kits, and sales contracts
  • To recommend appropriate sizes and formats for advertising