7 Ways to Monetize your Portal Audience

Discover how today’s top publishers are generating revenue through memberships, events, clubs, sponsorships, and more.

7 Ways to Monetize your Portal Audience

Download a FREE copy of 7 Ways to Monetize your Portal Audienceand discover how today’s top publishers are generating revenue through memberships, events, clubs, sponsorships, and more.

You have our promise not to sell or share your email address, ever! Please read our Privacy Policy.

Dear Publishing Colleague,

Your portal, the “free” section of your website, is the airport that all of your website visitors touch down on. They land there from search engines, social media posts, emails and beyond.

Most of the publishers we know have some level of “free,” whether they publish free daily content, have a metered paywall, or give away free eBooks to build up their email list. It’s been almost two decades of publishers never being truly sure how they’d make money online when they were expected to give so much away.

If the answer to how publishers make money was simply “selling subscriptions,” then this report would be quite short. Metered paywalls? Maybe a little longer. But just selling print or digital magazines isn’t how most publishers generate most of their revenue, it’s just the petal on a much bigger flower.

Over the past two decades, my team and I have guided the transformation of more than 300 magazine and newsletter brands into niche media empires. In every case, we dramatically expanded the number of revenue generation systems in their media mix. While the process is complicated, it’s not rocket science. It merely requires a systematic approach to adding each new revenue generation system to the organization’s larger integrated business model.

In the following chapters, you’ll discover how brands like Yankee magazine and AAA Northeast have pleased sponsors with unique native advertising packages, while publishers like I Like Crochet and Harvard have created entirely new revenue streams.

Every time my team and I sit down with a new client, we review how each of the revenue generation systems in 7 Ways to Monetize your Portal Audience might be deployed for their organization.

7 Ways to Monetize your Portal Audience

Download a FREE copy of 7 Ways to Monetize your Portal Audienceand discover how today’s top publishers are generating revenue through memberships, events, clubs, sponsorships, and more.

You have our promise not to sell or share your email address, ever! Please read our Privacy Policy.

When you download 7 Ways to Monetize your Portal Audience for FREE today, you’ll discover:

  • Why magazine subscriptions shouldn’t be your only source of revenue
  • How today’s top publishers are generating revenue through everything from memberships to sponsorships
  • How two magazine publishers have created ad packages that sponsors love
7 Ways to Monetize your Portal Audience

Download a FREE copy of 7 Ways to Monetize your Portal Audienceand discover how today’s top publishers are generating revenue through memberships, events, clubs, sponsorships, and more.

You have our promise not to sell or share your email address, ever! Please read our Privacy Policy.

I hope you enjoy this FREE download, and I look forward to talking more with you.

Best regards,

Kim Mateus signature

Kim Mateus
Chief Strategy Officer, Mequoda Systems

PS: Our clients pay handsomely to gain access to the Mequoda consulting team’s expertise. But when you download 7 Ways to Monetize your Portal Audience, you’re automatically invited to schedule a 1-on-1 call with a member of our executive team, so you can get the advice you need to move forward.

7 Ways to Monetize your Portal Audience

Download a FREE copy of 7 Ways to Monetize your Portal Audienceand discover how today’s top publishers are generating revenue through memberships, events, clubs, sponsorships, and more.

You have our promise not to sell or share your email address, ever! Please read our Privacy Policy.

More About Mequoda Systems

Mequoda Systems creates, operates and supports digital publishing and marketing systems for publishers selling magazine and newsletter subscriptions, memberships, clubs and events. These systems include Audience Development Portals, Digital Media Libraries and related Online Commerce Systems. We currently market more than 100 premium information products for our client partners which include Prime Publishing, Cabot Heritage Corporation, AAA Northeast and Harvard University. Our Haven WordPress Customer Experience Management System, supported by Mequoda’s proprietary ACEM (Attract, Capture, Engage, Monetize) marketing methodology, offers publishers the industry’s most robust digital publishing and marketing capabilities.

To discover how we can help you grow your audience, revenue and profits, schedule a FREE 60-minute consultation today.

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